USAGE: Paid Digital/Web Usage (Website, Youtube, etc)
TERRITORY: National
TERM: In Perpetuity

Please only apply if you live within a 3-4 hour drive of Philadelphia.

PROJECT OVERVIEW:
“What does an extra $300 mean to an everyday family?”
This documentary-style campaign follows 3 different households over the course of a month, showing how rewards and cashback can help offset real-life expenses, from groceries and gas to utility bills, school supplies, dining, commuting costs, and unexpected moments.
We’re looking for relatable people with genuine stories and real financial routines.

NOW CASTING:
Young Couples (Ages 22-32)
Recent College Grads / Young Professionals (Age 22-27)
Working Adults (Aged 35-65)
Families with Children
We want people who are comfortable sharing pieces of their daily lives and talking honestly about budgeting, saving money, and how extra rewards or cash back could positively impact their household.

*While this is primarily docu-style, there may be some talking points or scripted lines required.

Examples of featured categories may include:
– Groceries
– Gas / commuting expenses
– Dining & takeout
– Back-to-school shopping
– Public transit or car expenses
– Subscription costs
– Unexpected expenses or surprise wins

The video will include real dollar figures and graphics highlighting monthly savings, such as:
“This month I saved $162.”
“That covered two weeks of groceries.”
“That paid for a car repair.”
“That helped with school supplies.”

SHOOT DETAILS:
• Non-actors encouraged to apply
• Documentary / lifestyle feel / B-Roll activities
• Paid opportunity – $1,000 per household (e.g. $1,000 shared between couple, or shared between a family)
• Filming dates: [One Full Shoot Date between 8/17-9/1]
• Location: Please only apply if you live within a 3-4 hour drive from Philadelphia.

Feel free to share with anyone who’d be a great fit!